It’s engagement season! That means that we’re once again seeing happy couples excitedly shopping for engagement rings together as well as expectant brides-to-be dropping not so subtle hints to nervous grooms from the sidelines.
One thing to remember is that an engagement ring is much more than expensive eye candy, it’s both a symbol of your commitment and an expression of your personal style. If you’re lucky enough to be engagement ring shopping right now – and adventurous enough to be looking for something different – consider trying on one of 2018’s hottest engagement ring trends. It’s called the East/West Setting – and it’s literally a new “twist” on more traditional diamond stone settings.
With the East/West Setting, you go just a little “Feng Shui” and shake things up by flipping your diamond horizontally, so that its ends are facing out in an East/West position, instead of the more traditional North/South diamond settings. It’s unique enough to make admirers of your ring take a second and third look, but elegant enough to ensure that your ring is timeless and classic.
What diamond cuts look the best with an East/West setting? The look works best with the stunning emerald cut diamond as well as elegant oval cuts. Both look amazing when flipped onto their side; particularly when paired with a super trendy rose gold band, or the more traditional platinum, white and yellow gold options. The East/West setting is a look that is all at once romantic, timeless and different – like the love you are celebrating.
If you’re shopping for your dream engagement ring, consider visiting the experts at the Diamond and Jewelry Gallery Studio City, voted “Favorite Jewelry Store” with 50-75% off retail pricing every day and customer referrals as their number one form of business. For a limited time, the store is featuring an unbeatable special with a free matching wedding band along with every diamond engagement ring purchase. Find them at 818-982-4444; or visit diamondandjewelrygallery.com.
Since the perfect proposal begins with the perfect ring, the fear of choosing the wrong engagement ring can be debilitating. While you may find the exact engagement ring that you’re looking for displayed in a showcase, opt for custom design if you want to have a surefire confidence that your intended will love the ring you present! With custom design, you’re more in control of both the original concept as well as the finished product. It’s also a way to ensure that the ring you present reflects the uniqueness of your loved one and the bond you share together.
GET THE DETAILS: Having an idea of what your intended likes ensures that you create a ring that will be pleasing no matter your budget range. Have you been given any hints about the diamond shape, setting, metal type and carat size that would make the perfect ring? If so, listen; because you are now equipped with one of the most important “Honey-Do” lists you will ever have.
Knowing what you want will also make your meeting with a jeweler more productive. It’s not absolutely necessary, but, if possible, bring in a picture or drawing of your desired ring. Remember what they say: “A picture is worth a thousand words.”Because the ultimate goal is to create a ring that she loves, other than getting a “No” when you pop-the-question, there’s nothing quite as bad for you and for her as presenting a bad ring that will never get worn.
Fancy Yellow Center
GET THE LANGUAGE DOWN: Before beginning your engagement ring journey, be sure to familiarize yourself with the “Four C-s”(Carat, Cut, Color and Clarity). These are the absolute diamond basics that every shopper should know. Set aside a bit of time to do your “Four C’s” research BEFORE heading out to make your ring purchase. And, consider this; there’s also a “Fifth C” Coined by the experts at the Diamond and Jewelry Gallery Studio City, the “Fifth C” stands for Cost. Here’s where that comes in…
GET THE BEST FOR YOUR BUDGET: Cost will naturally be more of an issue for some than others. If budget and cost figure very heavily into your plan, then consider opting for a higher quality diamond that may be smaller in carat size but is of a higher quality. You can always up-size the diamond later; and, a quality diamond will be worth more when you’re ready to trade up. An expert jeweler can advise you on choosing the highest quality diamond that fits within your budget range. Another good idea – whether or not you have budget constraints – is to work with a jeweler who is also a direct diamond importer. Doing this ensures that you are not paying extra money for the scouting services of a middleman.
GET TO KNOW A DIAMOND GUY: The engagement ring purchase is one of the most important investments you will make. Choosing the right jeweler will make all the difference in the impact that your ring will have. The right jeweler will not only help you to create the best and highest quality ring for the budget that you indicate, but, also, he or she will include you in every step of the design process – even presenting you with a wax model of your desired ring before setting the stones or casting it in the metal of your choice. This “no-surprises” step in the custom design process ensures your satisfaction with the final outcome of the ring – thus boosting your pre-proposal confidence.
One smart and highly-reviewed choice is the Diamond and Jewelry Gallery Studio City, voted “Favorite Jewelry Store” by the L.A. Daily News. In business as direct diamond importers for more than 40 years, and with customer referrals as their number one form of business, they offer one of L.A’s largest selections of certified EGL and GIA diamonds with discounts at 50-75% below retail daily.
Known as the “engagement ring superstore,” the Diamond and Jewelry Gallery Studio City’s showcases offer you 1000s of stunning choices. Plus, the store specializes in custom designed rings and is also the exclusive home of the Johnny N Signature Designer Line. Most importantly, they’ve developed a reputation for walking their customers through the step-by-step process of creating the perfect engagement ring at prices affordable to every budget. You’ll find them in the heart of Studio City’s beautiful red carpet district at 12456 Ventura Boulevard (corner of Ventura and Whitsett). For info, contact them at 818-982-4444, or diamondandjewelrygallery.com.
FINALLY…GET THE YES! Having the perfect ring for the perfect partner will allow you to propose with confidence — the final step in getting the “YES” that you want to hear!
Get the Christmas gift that will tell someone just how special you think they are – custom designed fine jewelry! Custom designed fine jewelry is the best way to reflect the unique personality, taste and style of your loved one. Whether it’s an engagement ring, a diamond necklace, gemstone earrings, platinum cufflinks, or a one-of-a-kind pendant, choosing the right jeweler to create it will make all the difference in the quality, outcome and cost of your piece.
Diamonds & Rubies
Fancy Yellow Center
Bring your idea to the experts at the Diamond and Jewelry Gallery Studio City now to have your piece finished, boxed and ready to present in time for Christmas. In business for more than 40 years and voted “Favorite Jewelry Store” by the L.A. Daily News, they offer one of L.A’s largest selections of certified diamonds, with significant discounts off of retail pricing. Known as the “engagement ring superstore,” their showroom features 1000s of stunning showcase choices. But, their reputation as custom design specialists has made them a go-to hub for those who want true masterpiece design at surprisingly affordable prices. Shop now to take advantage of their storewide 50-75% off sale — including all custom design projects. Plus, with their team of in-house specialists, your work will be done on-site and on time – more reasons why customer referrals are their top form of business.
Here’s what their customers are saying:
“The ring was perfect. It was EXACTLY like the picture, and it fit perfectly. I was very impressed. The cost was so good that I would have happily paid double what they charged.” – R.M., Riverside
“For a very competitive price…my fiancé now has a gorgeous white gold wedding band with the custom Celtic design I’d wanted using laser etching. We’re incredibly happy!” – M.A., Van Nuys, CA
“(They) made all 3 of our rings for a great price and made them in just a few days! We are super happy with them.” – B.K., Los Angeles
“Beautiful custom work, flawless and reasonably priced. Highly recommended.”– Lori C., Los Angeles
“They designed a STUNNING gift, within my price range and delivered on time!” – J.C., Los Angeles
You’ll find the Diamond and Jewelry Gallery Studio City in the heart of the red carpet district at 12456 Ventura Boulevard in Studio City, CA. Holiday store hours are Monday-Saturday, 10 am to 6pm; Sundays, 11 am to 5pm, and walk-ins are welcome. Call 818-982-4444 for more info, or diamondandjewelrygallery.com.
Diamond, Blue Topaz Design by Johnny N. All pieces shown by Johnny N.
There’s something to be said about those who wear custom designed jewelry. They’re unique, unlike anyone else — because custom pieces lend an air of distinction that mass-produced pieces simply cannot.
For your next fine jewelry purchase, tell the world something special about you or the person you’re buying for, with a one-of-a-kind custom piece. And, forget the myth that custom design is always more expensive. It can actually be much more affordable than you think!
Your choice of jeweler makes all the difference in the beauty and the cost of your brilliant new piece. Direct your search to lead you to a jeweler noted for excellence in both design and price. Take a look at their featured collections to make sure that he or she designs with the sort of flair and details that appeal to you. And – most importantly – find out what previous customers are saying about them.
Diamonds & Citrine
Diamonds & Rubies
Fancy Yellow Center
One smart and highly-reviewed choice is the Diamond and Jewelry Gallery Studio City, voted “Favorite Jewelry Store” by the L.A. Daily News. In business for more than 40 years, they offer one of L.A’s largest selections of certified diamonds, with discounts often at 50-75% below retail. As the exclusive home of the Signature “Johnny N” Designer Line – and – known as the “engagement ring superstore,” the Diamond and Jewelry Gallery Studio City showroom offers clients 1000s of stunning showcase choices. But, for those looking for something truly special, their reputation as custom design specialists has made them a sort of go-to hub for those who want true masterpiece design at surprisingly affordable prices. In fact, customer referrals are their number one form of business. Here’s why:
#1. They Skip The Middleman. You Save. Being a direct diamond importer means that they are skilled and experienced enough to scout, source and hand select diamonds themselves as opposed to buying them from a middleman. That also means that they can pass those savings onto you. Typically, custom design work can cost up to three times more than manufactured pieces, but, the Diamond and Jewelry Gallery Studio City offers certified diamonds, precious gemstones and custom design labor services to clients for 50-75% below retail pricing.
Diamonds & Sapphires
#2. Expert Work Takes Less Time. You Save. Depending on the intricacy of the piece and the expertise of the Jeweler creating it, a beautifully-designed piece can take anywhere from one week to six weeks to complete. The expert team at Diamond and Jewelry Gallery Studio City uses their more than 40 years of design experience to cut down that time and pass the labor savings directly on to you.
#3. They Put You In the Driver’s Seat. You Save. Some say custom design is risky because you will not see or have access to the piece to make changes before the final outcome. At the Diamond and Jewelry Gallery Studio City, the designers work with you during each phase of design to make sure it meets your approval before completing the finished piece, including wax mock-ups, length adjustments and re-sizing, when appropriate. It’s not all about the nickels and dimes. Staying in control also saves you from the headache of worrying about the final outcome of your piece!
Check out a few experiences from Diamond and Jewelry Gallery Studio City customers:
“When I arrived, the ring was perfect. It was EXACTLY like the picture, and it fit perfectly. I was very impressed. The cost was so good that I would have happily paid double what they charged.” – R.M., Riverside, CA
“For a very competitive price…my fiancé now has a gorgeous white gold wedding band with the custom Celtic design I’d wanted using laser etching. We’re incredibly happy!” – M.A., Van Nuys, CA
“(They) made all 3 of our rings for a great price and made them in just a few days! We are super happy with them.” – B.K., Los Angeles, CA
“I wanted a special gift for my husband for our 20th Wedding Anniversary. I visited three other jewelry stores before choosing Diamond & Jewelry Gallery…They designed a STUNNING gift, within my price range and delivered on time!” – J.C., Los Angeles, CA
You’ll find the Diamond and Jewelry Gallery Studio City in the heart of the red carpet district at 12456 Ventura Boulevard in Studio City, CA. Store hours are Monday-Saturday from 10 am to 6pm and walk-ins are welcome. Call 818-982-4444 for more information, or to book an appointment. Online at diamondandjewelrygallery.com.
For your next fine jewelry purchase, if you want a truly unique piece that tells the world something special about you or the person you’re buying for, consider custom design. There’s a well-trafficked myth in the jewelry industry that says custom design must always be more expensive than manufactured pieces. Ignore it. Because it’s just that; a myth. Custom design can be much less costly than you think.
Here’s the thing: custom design actually can be more expensive. But, it doesn’t have to be. That’s all the more reason why the right jeweler matters so much. Your choice of jeweler makes all the difference in two very key areas: the beauty of your piece and cost of your piece.
Direct your search to lead you to a jeweler noted for excellence in both design and price. Take a look at their featured collections to make sure that he or she designs with the sort of flair and details that appeal to you. And – most importantly – find out what previous customers are saying about them.
One smart and highly-reviewed choice is the Diamond and Jewelry Gallery Studio City, voted “Favorite Jewelry Store” by the L.A. Daily News. In business for more than 40 years, they offer one of L.A’s largest selections of certified diamonds, with discounts often at 50-75% below retail. As the exclusive home of the Signature “Johnny N” Designer Line – and – known as the “engagement ring superstore,” the Diamond and Jewelry Gallery Studio City showroom offers clients 1000s of stunning showcase choices. But, for those looking for something truly special, their reputation as custom design specialists has made them a sort of go-to hub for those who want true masterpiece design at surprisingly affordable prices. In fact, customer referrals are their number one form of business. Here’s why:
#1. They Skip The Middleman. You Save. Being a direct diamond importer means that they are skilled and experienced enough to scout, source and hand select diamonds themselves as opposed to buying them from a middleman. That also means that they can pass those savings onto you. Typically, custom design work can cost up to three times more than manufactured pieces, but, the Diamond and Jewelry Gallery Studio City offers certified diamonds, precious gemstones and custom design labor services to clients for 50-75% below retail pricing.
#2. Expert Work Takes Less Time. You Save. Depending on the intricacy of the piece and the expertise of the Jeweler creating it, a beautifully-designed piece can take anywhere from one week to six weeks to complete. The expert team at Diamond and Jewelry Gallery Studio City uses their more than 40 years of design experience to cut down that time and pass the labor savings directly on to you.
#3. They Put You In the Driver’s Seat. You Save. Some say custom design is risky because you will not see or have access to the piece to make changes before the final outcome. At the Diamond and Jewelry Gallery Studio City, the designers work with you during each phase of design to make sure it meets your approval before completing the finished piece, including wax mock-ups, length adjustments and re-sizing, when appropriate. It’s not all about the nickels and dimes. Staying in control also saves you from the headache of worrying about the final outcome of your piece!
Check out a few experiences from Diamond and Jewelry Gallery Studio City customers:
“When I arrived, the ring was perfect. It was EXACTLY like the picture, and it fit perfectly. I was very impressed. The cost was so good that I would have happily paid double what they charged.” – R.M., Riverside, CA
“For a very competitive price…my fiancé now has a gorgeous white gold wedding band with the custom Celtic design I’d wanted using laser etching. We’re incredibly happy!” – M.A., Van Nuys, CA
“(They) made all 3 of our rings for a great price and made them in just a few days! We are super happy with them.” – B.K., Los Angeles, CA
“I wanted a special gift for my husband for our 20th Wedding Anniversary. I visited three other jewelry stores before choosing Diamond & Jewelry Gallery…They designed a STUNNING gift, within my price range and delivered on time!” – J.C., Los Angeles, CA
You’ll find the Diamond and Jewelry Gallery Studio City in the heart of the red carpet district at 12456 Ventura Boulevard in Studio City, CA. Store hours are Monday-Saturday from 10 am to 6pm and walk-ins are welcome. Call 818-982-4444 for more information, or to book an appointment. Online at diamondandjewelrygallery.com.
Preparing for a proposal can be a nail biting experience; especially when it comes to selecting the much anticipated engagement ring. Since the perfect proposal begins with the perfect ring, you can avoid some of the pressure by getting a plan together. Here’s the “Ultimate Engagement Ring Checklist” to get you started…
#1. GET AN IDEA: Have you been given any hints about the diamond shape, metal and carat size that would make the perfect ring? If so, listen; because you are now equipped with one of the most important “Honey-Do” lists you will ever have. Having an idea of what your intended likes ensures that you purchase a ring that will be pleasing no matter you budget range. It also makes your meeting with a jeweler more productive. You may also want to ask close friends or family members if they have any ideas about the type of ring desired. It’s not absolutely necessary, but, if possible, bring a picture or drawing of your desired ring. Remember what they say: “A picture is worth a thousand words.” A good one may also save you a thousand headaches if it helps you avoid giving a ring that never gets worn.
#2. GET THE 411: Familiarize yourself with the “Four C-s,” the diamond basics every engagement ring shopper should know below.
-Carat: The “carat” refers to the actual weight and dimensions of an individual diamond. Simply put, a carat speaks to how “big” the diamond is. Each individual diamond, depending on its cut, color, and clarity, will be priced differently per carat. For example, a smaller stone of higher quality may cost the same as a bigger stone of lesser quality.
-Cut: The cut refers to – not to the shape of the diamond – but to how the diamond is trimmed and formed from within its original shape. The cut determines the dazzle and brilliance your diamond. When cut properly, your diamond will sparkle and shine for a lifetime. There are many traditional cut diamonds, with round brilliant most popular one. Other basic cuts are Pear, Princess, Heart, Oval, Marquise, and Emerald.
-Color: Diamond “color” refers to the actual tint within the color of the diamond. Colors come in a range of beautiful options, from “colorless” and “near colorless” to what are termed as “fancy color” diamonds. Color is determined along a “D” to “Z” tint range. The often sought after “colorless” diamonds start the scale at “D;” and “Z” diamonds indicate a pale yellow or brown tint. Colorless diamonds are often the most desired and are on the higher end of the price scale.
-Clarity: A diamond with a lesser degree of flaws will be more valuable than one with more obvious imperfections. If the flaws (or inclusions) are difficult to locate, the stones are graded VS , which stands for very slight inclusions. If they are easy to locate under magnification, the stone is graded SI clarity or slight inclusions.
Did you know there is also a Fifth C?” Coined by the experts at the Diamond and Jewelry Gallery Studio City, the “Fifth C” stands for cost. And, here’s where that comes in…
#3. GET A BUDGET: Size matters if budget and cost figure very heavily into your plan. If that’s the case, opt for a higher quality diamond that may be smaller in carat size but is of a higher quality when it comes to the clarity and color. You can always upsize the diamond later and it will be worth more when the time comes to sell it or trade it in toward a larger diamond. An expert jeweler can advise you on choosing the highest quality diamond within your budget range.
#4. GET THE DETAILS: Paying attention to details will make all the difference in the ultimate look of your ring.
-Metals: The most popular choices are white gold, yellow gold or platinum. Currently white gold and platinum are the most popular, but rose gold is trending, quickly becoming a favorite choice for many. When in doubt, ask; or pay attention to the other jewelry your intended wears most often and choose the metal in accordance with that.
-Settings: Almost every engagement ring you find features some variation of two popular settings to hold the center stone in place. The most common setting is the prong setting, which uses thin metal prongs that move from the ring base to the top edges of the diamond center stone to hold it in place. Another popular one is the bezel setting, which safely encircles the center stone in a metal rim. Choosing between the two – or from the many other setting options – will determine the look and profile of your ring.
-Side Stones or Halo: Side stones refer to the smaller diamonds situated on either side of your center stone. Popular choices are 3-stone and 5-stone rings. A Halo is an accentuating row or “halo” of small diamonds that surround your selected center stone. Rings with halo detailing can make your selected center stone seem much larger.
Lastly – and this one has everything to do with the experience you will have…
#5. GET A DIAMOND GUY: Buy your ring from a trusted and reputable jeweler with a proven track record for excellence. Read reviews, see what others are saying about their shopping experience. Work with a jeweler who is also a direct diamond importer which ensures that you are not paying extra money for the scouting services of a middleman. No matter what your budget, the engagement ring purchase is one of the most important investments you will make. Choosing the right jeweler, or “diamond guy” will make all the difference in the impact that your ring will have when you present it.
The smart and highly-reviewed choice is the Diamond and Jewelry Gallery Studio City, voted “Favorite Jewelry Store” by the L.A. Daily News. In business as direct diamond importers for more than 40 years, and with customer referrals as their number one form of business, they offer one of L.A’s largest selections of certified EGL and GIA diamonds with discounts often at 50-75% below retail. Known as the “engagement ring superstore,” the Diamond and Jewelry Gallery Studio City showcases offer 1000s of stunning choices. The store specializes in custom designed rings and is also the exclusive home of the Johnny N Signature Designer Line of engagement rings and fine jewelry. Most importantly, they’ve developed a reputation for walking their customers through the step-by-step process of creating the perfect engagement ring at the most affordable price. You’ll find them in the heart of Studio City’s beautiful red carpet district at 12456 Ventura Blvd. For info, contact them at 818-982-4444, or diamondandjewlerygallery.com. Watch the video from a recent engagement ring shopper who visited their store.
#6. GET THE “YES!” With this “Ultimate Engagement Ring Checklist,” you’re well equipped to create a dream engagement ring. Now, all you’ve got to do is come up with a brilliant plan for a proposal that gets you the “YES” and goes viral when you release your social media video. No pressure at all. -TLO
For those lucky enough to be born in May, the envy-inspiring emerald is their official birthstone. However, stunning emeralds are not just for May babies. Throughout history, this precious green gemstone has been sought by both royals and common folk, alike. In fact, the deep and richly-colored green beauties have reigned as one of the world’s most desirable gemstones for centuries.
The emerald is considered the most precious and valuable gem of the beryl family of stones. For admirers of the storied gem, the allure of the emerald is all about the color, color, color. Emeralds are prized – and often revered – for their intensely brilliant green color ranging in hues from yellow greens to bluish greens to intense dark greens. The stones have often thought to be “magical” because of their tendency toward an almost mystical radiance. The deep green glimmer of the emerald is unmatched in the world of gemstones and is considered among the “precious four,” a short list of high-end gemstones that also includes the diamond, rubies and sapphires.
The Meaning of Emeralds
The name comes from the old French word ‘esmeralde,’ which is a derivative of the Greek word ‘smaragdos,’ simply meaning ‘green stone.’ The rich and magnificent green of the emerald has been thought to convey harmony, nature, beauty and love. It is often associated with Springtime, resurgence and re-growth.
Where To Find Beautiful Emeralds
Colombia is the most widely known source for the highly desirable dark green emerald, although the stones can be found in and mined from many places around the globe including Africa and across Europe. However, probably the oldest known emerald finds were once made near the Red Sea in Egypt.
Find your own “enviable emerald” much closer to home at the Diamond and Jewelry Gallery Studio City, California. The stunning showroom offers its clients stunning emerald jewelry designed to fit a range of fine jewelry budgets from large to small. Voted “Favorite Jewelry Store” by the Los Angeles Daily News, the Diamond and Jewelry Gallery Studio City carries one the largest selections of precious colored stones and EGL & GIA certified diamonds anywhere – often at more than 50-75% below retail. The store also guarantees their stones to be “conflict-free,” which is increasingly important to today’s consumers.
Call 818-982-4411, or view their emerald masterpieces at 12456 Ventura Boulevard, Studio City, CA, or diamondandjewelrygallery.com. -TO
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