Posts Tagged ‘proposals’

Make Choosing Your Wedding Band Fun, Not Frustrating!

Sunday, June 25th, 2017

louie, lady's bands, small

At the Diamond and Jewelry Gallery Studio City, we see hundreds of happy and beautiful couples each month, all of them in one stage or the other of getting married. As the wedding date approaches, we see couples often balancing the joyous highs of anticipation against the weighty realities of the planning process. It’s easy to get overwhelmed by time crunches, budget and the seemingly endless errands to cross off the checklist.

One of the most important errands is the selection of the couple’s wedding bands. This selection process can sometimes be a daunting task as couples deal with the dance of his taste vs. hers. Remember this — wedding bands are wearable billboards that announce your love and lifetime commitment to the rest of the world. Choosing them should be fun – not frustrating.

The experts at the Diamond and Jewelry Gallery Studio City have a bit of advice:

CHOOSE IT: Remember, your future spouse’s band is something that he or she will wear every day. Make sure they are happy with the selected band and that the final choice is theirs – and not yours. When shopping for his or her wedding band, keep this one Golden Rule of marriage in mind: “It’s not about you.”

MISMATCH IT. Your bands don’t actually have to match. Unless this is a point that both of you have agreed upon, then don’t worry about matching your wedding bands. Instead, focus your attention on selecting or custom designing the bands that each of you would most like to wear each day. Perhaps he likes the idea of a simple yellow gold band with a matte finish, while she dreams of a Diamond eternity band set in shimmering white gold. It’s up to each of you to choose a band that reflects your personal style and respects the budget limits you’ve set.

CUSTOMIZE IT: “If you can dream it; I can make it,” says Johnny N, the Diamond and Jewelry Gallery’s lead designer. Whether you want engraving, a birthstone added, a mix of finishes and metals, or any other detail, even a simple wedding band can be customized. “We had one customer request Celtic symbols be etched onto the outside of her future spouse’s band,” he says. “Even though her fiancé was not really a jewelry guy, he ended up loving the piece and not wanting to take the ring off.”

ASK FOR IT: Because we know that every dollar and every penny matters when you are planning a wedding, at the Diamond and Jewelry Gallery Studio City, we offer couples a discount that allows them to save even more on our already 50-75% below retail prices. Buy your rings together, on the same day, and we’ll give you a special package deal price. If we don’t mention it, ask for it.

PROTECT IT: On your BIG DAY, every little detail matters. Plan to have your rings steamed a week or so before the ceremony and then keep them under wraps until the wedding. This ensures a fresh pop and sparkle will be apparent as you present the rings to one another and take your commemorative photos. The Diamond and Jewelry Gallery Studio City offers free cleanings and maintenance for the lifetime of your piece– an invaluable service to our clients.

Visit us at today and ask about our Weekly Specials. You’ll find us in the heart of Studio City’s beautiful red carpet district at 12456 Ventura Boulevard. For info, call 818-982-4444, or diamondandjewelrygallery.com. “Your forever starts here.”
-T.O.

How-To Propose With Custom-Made Confidence!

Sunday, March 5th, 2017

halo-border2

Since the perfect proposal begins with the perfect ring, the fear of choosing the wrong engagement ring can be debilitating. While you may find the exact engagement ring that you’re looking for displayed in a showcase, opt for custom design if you want to have a surefire confidence that your intended will love the ring you present! With custom design, you’re more in control of both the original concept as well as the finished product. It’s also a way to ensure that the ring you present reflects the uniqueness of your loved one and the bond you share together.

GET THE DETAILS: Having an idea of what your intended likes ensures that you create a ring that will be pleasing no matter your budget range. Have you been given any hints about the diamond shape, setting, metal type and carat size that would make the perfect ring? If so, listen; because you are now equipped with one of the most important “Honey-Do” lists you will ever have.

Knowing what you want will also make your meeting with a jeweler more productive. It’s not absolutely necessary, but, if possible, bring in a picture or drawing of your desired ring. Remember what they say: “A picture is worth a thousand words.”Because the ultimate goal is to create a ring that she loves, other than getting a “No” when you pop-the-question, there’s nothing quite as bad for you and for her as presenting a bad ring that will never get worn.

 Fancy Yellow Center

Fancy Yellow Center

GET THE LANGUAGE DOWN: Before beginning your engagement ring journey, be sure to familiarize yourself with the “Four C-s”(Carat, Cut, Color and Clarity). These are the absolute diamond basics that every shopper should know. Set aside a bit of time to do your “Four C’s” research BEFORE heading out to make your ring purchase. And, consider this; there’s also a “Fifth C” Coined by the experts at the Diamond and Jewelry Gallery Studio City, the “Fifth C” stands for Cost. Here’s where that comes in…

GET THE BEST FOR YOUR BUDGET: Cost will naturally be more of an issue for some than others. If budget and cost figure very heavily into your plan, then consider opting for a higher quality diamond that may be smaller in carat size but is of a higher quality. You can always up-size the diamond later; and, a quality diamond will be worth more when you’re ready to trade up. An expert jeweler can advise you on choosing the highest quality diamond that fits within your budget range. Another good idea – whether or not you have budget constraints – is to work with a jeweler who is also a direct diamond importer. Doing this ensures that you are not paying extra money for the scouting services of a middleman.

2015, Diamond and Jewelry Gallery, pic, Sapphire and DIamond Rings Banner, app

GET TO KNOW A DIAMOND GUY: The engagement ring purchase is one of the most important investments you will make. Choosing the right jeweler will make all the difference in the impact that your ring will have. The right jeweler will not only help you to create the best and highest quality ring for the budget that you indicate, but, also, he or she will include you in every step of the design process – even presenting you with a wax model of your desired ring before setting the stones or casting it in the metal of your choice. This “no-surprises” step in the custom design process ensures your satisfaction with the final outcome of the ring – thus boosting your pre-proposal confidence.

One smart and highly-reviewed choice is the Diamond and Jewelry Gallery Studio City, voted “Favorite Jewelry Store” by the L.A. Daily News. In business as direct diamond importers for more than 40 years, and with customer referrals as their number one form of business, they offer one of L.A’s largest selections of certified EGL and GIA diamonds with discounts at 50-75% below retail daily.

Known as the “engagement ring superstore,” the Diamond and Jewelry Gallery Studio City’s showcases offer you 1000s of stunning choices. Plus, the store specializes in custom designed rings and is also the exclusive home of the Johnny N Signature Designer Line. Most importantly, they’ve developed a reputation for walking their customers through the step-by-step process of creating the perfect engagement ring at prices affordable to every budget. You’ll find them in the heart of Studio City’s beautiful red carpet district at 12456 Ventura Boulevard (corner of Ventura and Whitsett). For info, contact them at 818-982-4444, or diamondandjewelrygallery.com.

FINALLY…GET THE YES! Having the perfect ring for the perfect partner will allow you to propose with confidence — the final step in getting the “YES” that you want to hear!

-T.O.

The Ultimate Engagement Ring Checklist

Sunday, March 13th, 2016

2014, Diamond and Jewelry Gallery, pic, horizontal multi rings

By TLO

Preparing for a proposal can be a nail biting experience; especially when it comes to selecting the much anticipated engagement ring. Since the perfect proposal begins with the perfect ring, you can avoid some of the pressure by getting a plan together. Here’s the “Ultimate Engagement Ring Checklist” to get you started…

#1. GET AN IDEA: Have you been given any hints about the diamond shape, metal and carat size that would make the perfect ring? If so, listen; because you are now equipped with one of the most important “Honey-Do” lists you will ever have. Having an idea of what your intended likes ensures that you purchase a ring that will be pleasing no matter you budget range. It also makes your meeting with a jeweler more productive. You may also want to ask close friends or family members if they have any ideas about the type of ring desired. It’s not absolutely necessary, but, if possible, bring a picture or drawing of your desired ring. Remember what they say: “A picture is worth a thousand words.” A good one may also save you a thousand headaches if it helps you avoid giving a ring that never gets worn.

#2. GET THE 411: Familiarize yourself with the “Four C-s,” the diamond basics every engagement ring shopper should know below.


-Carat: The “carat” refers to the actual weight and dimensions of an individual diamond. Simply put, a carat speaks to how “big” the diamond is. Each individual diamond, depending on its cut, color, and clarity, will be priced differently per carat. For example, a smaller stone of higher quality may cost the same as a bigger stone of lesser quality.

-Cut: The cut refers to – not to the shape of the diamond – but to how the diamond is trimmed and formed from within its original shape. The cut determines the dazzle and brilliance your diamond. When cut properly, your diamond will sparkle and shine for a lifetime. There are many traditional cut diamonds, with round brilliant most popular one. Other basic cuts are Pear, Princess, Heart, Oval, Marquise, and Emerald.

-Color: Diamond “color” refers to the actual tint within the color of the diamond. Colors come in a range of beautiful options, from “colorless” and “near colorless” to what are termed as “fancy color” diamonds. Color is determined along a “D” to “Z” tint range. The often sought after “colorless” diamonds start the scale at “D;” and “Z” diamonds indicate a pale yellow or brown tint. Colorless diamonds are often the most desired and are on the higher end of the price scale.

-Clarity: A diamond with a lesser degree of flaws will be more valuable than one with more obvious imperfections. If the flaws (or inclusions) are difficult to locate, the stones are graded VS , which stands for very slight inclusions. If they are easy to locate under magnification, the stone is graded SI clarity or slight inclusions.

Did you know there is also a Fifth C?” Coined by the experts at the Diamond and Jewelry Gallery Studio City, the “Fifth C” stands for cost. And, here’s where that comes in…

#3. GET A BUDGET: Size matters if budget and cost figure very heavily into your plan. If that’s the case, opt for a higher quality diamond that may be smaller in carat size but is of a higher quality when it comes to the clarity and color. You can always upsize the diamond later and it will be worth more when the time comes to sell it or trade it in toward a larger diamond. An expert jeweler can advise you on choosing the highest quality diamond within your budget range.

#4. GET THE DETAILS: Paying attention to details will make all the difference in the ultimate look of your ring.

-Metals: The most popular choices are white gold, yellow gold or platinum. Currently white gold and platinum are the most popular, but rose gold is trending, quickly becoming a favorite choice for many. When in doubt, ask; or pay attention to the other jewelry your intended wears most often and choose the metal in accordance with that.

-Settings: Almost every engagement ring you find features some variation of two popular settings to hold the center stone in place. The most common setting is the prong setting, which uses thin metal prongs that move from the ring base to the top edges of the diamond center stone to hold it in place. Another popular one is the bezel setting, which safely encircles the center stone in a metal rim. Choosing between the two – or from the many other setting options – will determine the look and profile of your ring.

-Side Stones or Halo: Side stones refer to the smaller diamonds situated on either side of your center stone. Popular choices are 3-stone and 5-stone rings. A Halo is an accentuating row or “halo” of small diamonds that surround your selected center stone. Rings with halo detailing can make your selected center stone seem much larger.

Lastly – and this one has everything to do with the experience you will have…

#5. GET A DIAMOND GUY: Buy your ring from a trusted and reputable jeweler with a proven track record for excellence. Read reviews, see what others are saying about their shopping experience. Work with a jeweler who is also a direct diamond importer which ensures that you are not paying extra money for the scouting services of a middleman. No matter what your budget, the engagement ring purchase is one of the most important investments you will make. Choosing the right jeweler, or “diamond guy” will make all the difference in the impact that your ring will have when you present it.

The smart and highly-reviewed choice is the Diamond and Jewelry Gallery Studio City, voted “Favorite Jewelry Store” by the L.A. Daily News. In business as direct diamond importers for more than 40 years, and with customer referrals as their number one form of business, they offer one of L.A’s largest selections of certified EGL and GIA diamonds with discounts often at 50-75% below retail. Known as the “engagement ring superstore,” the Diamond and Jewelry Gallery Studio City showcases offer 1000s of stunning choices. The store specializes in custom designed rings and is also the exclusive home of the Johnny N Signature Designer Line of engagement rings and fine jewelry. Most importantly, they’ve developed a reputation for walking their customers through the step-by-step process of creating the perfect engagement ring at the most affordable price. You’ll find them in the heart of Studio City’s beautiful red carpet district at 12456 Ventura Blvd. For info, contact them at 818-982-4444, or diamondandjewlerygallery.com. Watch the video from a recent engagement ring shopper who visited their store.

#6. GET THE “YES!” With this “Ultimate Engagement Ring Checklist,” you’re well equipped to create a dream engagement ring. Now, all you’ve got to do is come up with a brilliant plan for a proposal that gets you the “YES” and goes viral when you release your social media video. No pressure at all. -TLO